Hope Centered Wellness Group | UI/UX Design & Custom Development
As the UI/UX Designer and Developer of the Hope Centered Wellness Group site, I designed a clean, intuitive, and emotionally resonant digital experience tailored to mental wellness and holistic care in Savoy, IL and Friendswood, TX.
✨ Highlights of the project:
User-Centered Interface: Created a welcoming, clutter-free layout with compassionate tone—emphasizing therapeutic services like counseling, trauma recovery, substance abuse care, and massage therapy, showcased clearly on the homepage via cards and prominent “Book Appointment” CTA
Responsive & Accessible Design: Optimized for mobile and desktop platforms, with easy navigation, high-contrast text, readable fonts, and clear service categorization—ensuring accessibility and trust.
Service-Focused Navigation: Organized key offerings (individual, couples, group counseling, massage therapy, etc.) in a structured menu and homepage section, guiding visitors quickly to their desired information and booking forms.
SEO & Performance-Focused Build: Implemented optimized page structure, alt tags, meta descriptions, and streamlined code to improve load times and enhance search visibility.
Brand-Aligned Visuals & Trust Signals: Used professional imagery and warm tones to evoke empathy and credibility, complemented by client testimonials and blog content like “Art Therapy” and “ADHD” that reinforce expertise and transparency.
What I brought to life:
A calm yet strategic Visual Hierarchy balancing imagery, client stories, and service accessibility.
Seamless booking and contact flows, including visible phone/email contact options and therapist profiles to build personal connection.
A modular block-based design in WordPress for easy backend updates—perfect for adding new blog posts, therapist bios, or services over time.
Fonts play a critical role in UI/UX design — not just aesthetically, but functionally. Here’s a clear explanation along with how custom fonts contribute to stronger design identity and user experience:
Unique Brand Identity: A custom font sets your brand apart, making it recognizable and memorable. Think of Google, Airbnb, or Spotify — their fonts are part of their signature.
Cohesive Design Language: Custom fonts align tightly with other brand elements (color, logo, layout), creating a unified experience.
Trust & Professionalism: A carefully chosen or custom-designed font conveys attention to detail, which builds credibility and trust with users.
